Works with

Emails that know what the weather's doing.

We sync the live local forecast to every Klaviyo profile, so your emails, SMS and flows change with the sky. Set up in 5 minutes. No developers.

Start free 14-day trial See how it works

No credit card · Cancel anytime · No umbrella required ☂️

1°C Snow
Email showing winter products for a customer where it's snowing
20°C Sunny
Email showing summer products for a customer where it's sunny

Same campaign. Different weather. ✨

How it works

Three steps. Zero meteorology degrees.

1

Connect Klaviyo

One click to link your account. Pick what time you'd like the weather updated.

Klaviyo logo
2

We add the forecast

Every profile gets its own local weather, saved as profile properties. Automatically. Every day.

wfe_current_weather_temp_c: 18
wfe_current_weather_condition: "Rain"
wfe_forecast_chance_of_rain: 82
wfe_temperature_trend: "Warmer"
3

Send the right email

Use the weather in segments, flows and dynamic content. Wellies for the rain, sun cream for the sun.

Get started in 5 minutes
Jessie 85℉
Richard 30℉
Miranda 64℉
Hyper-local

The weather where your customers are.

Hail, rain, sleet or snow — every subscriber gets content that matches the sky outside their window. Not yours.

Works in every postcode, even the soggy ones. 🌧️

Weather events

Cold snap coming? Your flow's already on it.

When a customer's forecast is about to turn warmer or colder, we send an "Upcoming Weather Change" event to Klaviyo. Use it to trigger a flow, so the right email goes out before the weather arrives.

See how to trigger a flow
Trigger Upcoming Weather Change
Only if temperature_trend = Much_Colder forecast_min_temperature_c < 1
Send Frost warning: protect your seedlings
The case for weather

Weather is the most powerful signal you're not using.

It changes what people buy, when they buy it, and how they feel when they open their inbox. Yet most brands send the same email whether it's snowing in Glasgow or sunny in Sydney.

Live
—

Klaviyo profiles synced with weather data in the last 24 hours

Weather is the #1 external driver of purchase behaviour More influential than sports events, seasons or cultural moments
Your customers check the weather daily It's a persistent, universal context signal that's 100% privacy-safe
Weather-triggered emails land at the right moment When conditions make your product relevant, your email is already in their inbox
Who it's for

Built for brands where weather drives sales

If the weather changes when and why your customers buy, this is for you.

Garden centres

Frost alerts, planting reminders, spring prep campaigns

Read case study

Fashion & footwear

Show boots when it rains, sandals when it's sunny

Skincare & SPF

UV index triggers for sunscreen and protective skincare

Read case study

Pet supplies

Storm anxiety gear, seasonal accessories, muddy-paw season

Outdoor & BBQ

Trigger campaigns when the first warm spell hits

Home heating

First cold snap of autumn — boiler services, oil delivery, smart heating

Not just email — SMS too

Send weather-personalised texts that actually make sense. "Warmer weekend ahead, grab your shades."

Klaviyo SMS with a warmer forecast message

Forecast: more relevant emails.

Sync weather data to your Klaviyo account in minutes. 100% chance of better-timed campaigns.

Start your free trial
14 days free · No credit card required